About Us — Our Story

The Equine Nutrition Specialists

At Equi Supermarket, we believe every horse deserves expert-level care — and every owner deserves straightforward access to the products that deliver it. We're a UK-based online retailer dedicated entirely to equine nutrition, health, and care, built by horse people, for horse people.

Why We Exist

Finding the right feed, balancer, or supplement shouldn't require hours of research and a degree in equine science. We started Equi Supermarket to cut through the noise — curating a premium range of products that are genuinely effective, backed by evidence, and trusted by equine professionals across the UK.

Whether you're managing a competition yard, caring for a veteran in retirement, or keeping a happy hacker in top condition, we stock the products that make a real difference.

How We Select Our Brands

We don't list everything — we list the best. Every brand on Equi Supermarket is chosen against a rigorous set of criteria:

  • Nutritional integrity — formulations grounded in equine science, not marketing trends
  • Proven results — brands with a track record trusted by vets, nutritionists, and yard managers
  • Quality manufacturing — products made to the highest standards, with transparent ingredient sourcing
  • Value for the horse — premium doesn't mean overpriced; we look for genuine efficacy at a fair price

If a brand doesn't meet our standards, it doesn't make the cut. It's that simple.

Fast, Reliable UK Delivery

We know that when your horse needs something, waiting isn't an option. That's why we've built our fulfilment around speed and reliability — with fast UK delivery on orders across our full range. From feeds and balancers to supplements and stable essentials, we get the right products to your yard, quickly.

Get in Touch

Have a question about a product, need advice on the right supplement for your horse, or just want to talk equine nutrition? We'd love to hear from you. Contact our team — we're here to help.